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IBM Unica Campaign V8.5 Sample Questions:

1. A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves many hours of repetitive data entry work. Campaign's current configuration does not reflect how the customer actually does business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow.
What recommend changes will eliminate much of the repetitive work required for the customer's offer?

A) Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.
B) Parameterize offer attributes in the template so the attribute default value can be changed depending on the created offer. Finally, when the offer containing the parameterized attributeis associated with a cell in a flowchart, the user can accept or change the default value entered for the offer.
C) Use the Campaign's target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells and offers, and then add the flowcharts and assign the target cells as needed.
D) Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be the contents of a particular folder, then the customer can simply add or remove offers to and from that folder to modify the offers given out each time a Campaign is run.

2. A Unica Campaign user wants to create and save a derived field expression in order to reuse it in future campaigns. Which of the steps below is correct to achieve this task?

A) Create and save the derived field expression in the Stored Derived fields directory from the Options menu.
B) Create and save the derived field expression in a text editor for future reference.
C) Unica Campaign automatically saves each derived field that is created and used in a Campaign flowchart.
D) Create and save the derived field expression in the Stored Macros directory from the Options menu.

3. In an SSL-enabled deployment of Unica Campaign Listener, what is the required format for the security certificate?

A) JKS
B) XML
C) PEM
D) DER

4. A customer is using LDAP and when they synchronize the users they receive an error message on the screen. Which log file would allow the user to capture more detailed logging for this event?

A) specific log configured under Settings > Configuration --> Platform > security > ldapSynchronization
B) platform.log
C) ac_sess.log
D) ac_web.log

5. The custom macro has been configured to select on "audience id" and a return value. When this custom macro is executed an error is received. What could cause this problem?

A) The custom macro is the same as one of the Campaign built-in macros.
B) The custom macro is too large for the fields in the temp table (<TempTable>).
C) There are user variables used in the custom macro.
D) The Expression Type is configured incorrectly for the custom macro.

Solutions: